Samsung has been picked as the world’s most trustworthy and reputable company for customers in Asia for the fifth straight year.
According to a 2016 Asia Top 1000 Brand survey released Friday jointly by the Campaign Asia-Pacific and Nielsen, Samsung beat Apple and Sony to maintain the number one spot in the annual survey.
Another South Korean company making the top ten list was LG, which was ranked seventh behind Nestle, Panasonic and Nike. Rounding out the top ten were Canon, Chanel and Adidas.
Hong Kong-based Campaign Asia-Pacific and market survey provider Nielsen have conducted an online survey on the customers in 13 Asia-Pacific countries since 2004.